Effective citizen engagement is one of the pillars of open
government. For many government agencies citizen engagement is a new
concept. Government agencies, however, don’t need to start from
scratch. There tried and true methods, case studies and lessons to be
learned from cutting-edge private sector organizations that have
written the rules of engagement. Learn how their experiences can inform
your planning:
> What private sector companies have learned about engaging their customers
> How to quantify the success of engagement initiatives
> Best practices for engaging internal stakeholders
> Why citizen engagement is essential to successfully achieving missions and objectives